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Hardcover: 272 pages Publisher: Center Street (July 09 2007) Costumer Rating: Read an Excerpt Chapter 1: The Power of the Hook : Part 1 Chapter 1: The Power of the Hook : Part 2 Chapter 1: The Power of the Hook : Part 3 Book Description A comprehensive guide to the powerful packaging tool called the 'Hook' - a special talent or achievement that leaps off the page of a college application and catches the eye of admissions officers. Competition for entry to the nation's top colleges is at an all-time high - and intensifying every year. Now nationally recognized college consultant and writer Pam Proctor reveals the 'packaging' secrets that can help any student maximize the odds of admission to the college of his or her choice. Using real life anecdotes and examples from winning applications, Proctor provides students with a step-by-step program that will enable them to determine and develop their unique 'Hook,' and then package and market themselves at every stage of the admissions process. About the Author Pam Proctor Pam Proctor, a former senior editor of Parade, is the author of seven non-fiction books, including: Love, Miracles and Animal Healing, with Allen M. Schoen, D.V.M; Looking Good at Any Age, with dermatologist Amy E. Newburger, M.D; and The Joy of Living, with "Today Show" personality Willard Scott. She is a graduate of Mount Holyoke College and holds a Master's degree in government from Claremont Graduate University. » More by Pam Proctor | |||||||