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The Cultural Creatives
How 50 Million People Are Changing the World
by Paul H. Phd Ray, Sherry Ruth Anderson
List Price: 16.95
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Paperback: 384 pages
Publisher: Three Rivers Press (October 02 2001)
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Read an Excerpt

Chapter 1: Are you a cultural creative?
Do you dislike all the emphasis in modern culture on success and 'making it,' on getting and spending, on wealth and luxury goods? Do you care deeply about the destruction of the environment and would pay higher taxes or prices to clean it up and to stop

Chapter 1: Are you a cultural creative? : Part 2
Since the 1960s, 26 percent of the adults in the United States - 50 million people - have made a comprehensive shift in their worldview, values, and way of life - their culture, in short. These creative, optimistic millions are at the leading edge



Book Description

Do you dislike all the emphasis in modern culture on success and "making it," on getting and spending, on wealth and luxury goods?

Do you care deeply about the destruction of the environment and would pay higher taxes or prices to clean it up and to stop global warming?

Are you unhappy with both the left and the right in politics and want to find a new way that does not simply steer a middle course?

In this landmark book, sociologist Paul H. Ray and psychologist Sherry Ruth Anderson draw upon thirteen years of survey research studies on more than 100,000 Americans. They reveal who the Cultural Creatives are and the fascinating story of their emergence over the last generation, using vivid examples and engaging personal stories to describe their distinctive values and lifestyles. The Cultural Creatives offers a more hopeful future and prepares us all for a transition to a new, saner, and wiser culture.

About the Author

Paul H. Ray, Ph.D.

Paul H. Ray, Ph.D., was educated at Yale and the University of Michigan. Currently he is executive vice president of American LIVES, Inc., a market research and opinion polling firm doing research on the lifestyles and values of Americans..

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Sherry Ruth Anderson, Ph.D.

Sherry Ruth Anderson, Ph.D., was educated at Goucher College and the University of Toronto, where she was an associate professor and head of psychological research at the Clarke Institute of Psychiatry. She is the author of numerous articles in psychology and coauthor of the bestselling Feminine Face of God. The authors are married and live in Northern California.